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O9 Olive Oil

O9 is a family-owned artisan olive oil on a mission to connect people with local produce. We embarked on a comprehensive brand and product positioning to discover what makes their olive oil a leader in the market.

The beginning of the story

Seeking to break the mould of traditional olive oil packaging, and aspiring to create a brand driven by its consumers lifestyles – we partnered with this startup to help them reach their audience.

The story started with a collective to discover the companies brand ethos and positioning shaping the O9 brand name. O9 now had a core brand story that captured the teams values of grounded, earthy and honesty.

O9 Olive Oil is born

After discovering the O9 ethos – to create and share moments of togetherness – we crafted each touch point of the brand to resonate with this idea.

Guiding every detail: the online store, social channels, bespoke packaging solution and production we endeavoured to reflect honest moments between people.

Making a splash

Launched in 2019 at a unique farmers night market, O9 Olive oil was an instant hit. With an expanding offering of beauty and wellbeing products added to the range, O9 Olive oil has a bright future.

Strategy

Naming Strategy
Brand Strategy
Launch Planning

Content

Product Photography
Copywriting
Social Curation

Design

Art Direction
Brand Identity
Packaging Design
Digital Design